Our last blog post explained the reasons why developing a healthy business culture is crucial for your brand. The positive effects of a healthy culture are numerous, while the consequence of letting the culture of your company decline can be very negative indeed. In our last post, we touched on ways to measure the cultural health of your organization, but how do you boost that culture if needed?
The first step is to ask yourself a few questions to get a sense of the “feel” you would like your business to have:
- What attributes do you value that you would like to show up in your company’s culture? Respect, acceptance, creativity, fun, etc.?
- How can you mirror your company values in the culture?
- How is information distributed to employees? Are they left in the dark often?
- How do you reward or motivate employees now, and how would you like to in the future?
- Does everyone feel noticed in the company? Do people feel free to express their ideas and give their opinions?
These might lead you to more questions. Consider having a brainstorming session with your employees to discover the right answers for your company. Here are some ideas we came up with:
Suggestion/Thought box – Giving people a means to share their thoughts, anonymously or not, makes the culture of a company feel more open. You may learn some significant things that need tweaking and may want to bring them up in companywide meetings.
Empower employees – Let your staff make decisions. Treat your staff as peers; let them have a say and listen to their thoughts. Also be a transparent leader. Don’t just inform your employees when things are great, but also let them know tactfully when things aren’t going so well.
Flexible hours – You hired your employees because you trust them to do their job. Allowing them to have relatively flexible hours will show you trust them to get their work done well and on time. The respect you give them will be reflected in the respect they give you.
Dress code – Have a more laid back dress code. It’s astounding what permitting people to express themselves can do for a company’s culture. Think about themed days: silly hat day, Hawaiian shirt day, or anything that gets people thinking creatively and brings smiles to the day.
Celebrate – Your organization is the sum of everybody in it. Celebrate your team with group activities. For instance, cater lunch for everyone, have a movie or game day, or just throw a party. This can result in more communication in your team and promote collaboration.
Below is a variety of things that real companies have done to incorporate some fun to their culture:
- Spontaneous Nerf gun wars
- Painting inspirational quotes on the walls
- Hitting a loud gong when there is a success to let the whole company know
- Foosball tournaments
- Lunchtime Yoga
- Lunchtime Crafting Club
- Monday Mad Libs, whoever wishes to contribute, does, and then the completed Mad Lib is emailed to the company